![]() ![]() ![]() I highly recommend reading it at least once to gain a deeper understanding of human cognition and decision-making processes. For professionals engaged in user experience design, this book offers valuable insights that can greatly inform their practice and approach. ‘Thinking, Fast and Slow’ serves as a research output that meticulously analyzes human behaviors, often overlooked in our daily lives. Part 1 of the book provides a comprehensive understanding of its core concepts, making it a worthwhile read for individuals like myself.Īs a UX designer, understanding the underlying causal relationships behind unconscious habits and human behavioral patterns related to perception, thinking, and decision-making is essential. The book ‘Thinking, Fast and Slow’ offers valuable insights into the human thought process by introducing the accessible terms ‘system 1’ and ‘system 2’ as substitutes for complex professional jargon. The operations of system 2 are often associated with the subjective experience of agency, choice, and concentration.” System 2 allocates attention to the effortful mental activities that demand it, including complex computations. “System 1 operates automatically and quickly, with little or no effort and no sense of voluntary control. ![]()
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